How many automation video ads can we request per month?

Unlimited. There is no cap on requests. Each ad includes hook writing, script, editing, captions, and all platform format versions. We scale our team as your volume grows — you pay the same flat rate.

How does the bi-weekly creative refresh work for automation ads?

Every 2 weeks we pull your ad performance data, identify top-performing messages and fatiguing creatives, and produce fresh ads based on what generates leads. No re-briefing needed from your team.

Do you write ad scripts that technical automation buyers actually trust?

Yes. Every script uses specific automation language — OEE percentages, downtime costs, throughput metrics, and integration timelines. We avoid generic marketing speak that engineers ignore.

What ad formats do you produce for automation companies?

LinkedIn feed video, LinkedIn Sponsored Content, YouTube pre-roll, and YouTube in-stream formats. Each is natively formatted for the platform where your specific automation audience researches and engages.

Can video ads actually work for high-value automation equipment sales?

Yes. Video ads that demonstrate equipment capabilities and quantify ROI outperform static ads by 150% or more. For high-value deals, even small improvements in lead quality translate to significant revenue.

Video Ad Creatives for Industrial Automation & Engineering

Video Ad Creatives for Industrial Automation Companies

Targeted video ads that reach automation engineers and plant managers on LinkedIn and YouTube — with fresh creative every 2 weeks to maximise ROI.

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+152%

Click-through rate vs static

3.2×

Lead-to-opportunity rate

New ad creatives in month 1

2 wks

Creative refresh cadence

The problem

Your automation ads are invisible in a sea of static LinkedIn posts

You are running the same 3 static LinkedIn ads targeting plant managers. CTR has dropped below 0.5% and your cost per lead is climbing every quarter.

Your ad creative process takes 3-4 weeks. By the time new ads launch, the previous ones are already stale. You cannot keep pace with the content demands of paid media.

Generic B2B ad agencies do not understand automation buyer language. Your ads say 'innovative solutions' when they should say 'reduce unplanned downtime by 34% with predictive maintenance'.

The solution

Targeted video ads that speak the language of automation buyers

Submit as many video ad requests as you need. Each includes hook writing around specific pain points, full script, editing, captions, and LinkedIn plus YouTube format versions.

Every two weeks we review your ad performance data, identify which messages resonate with engineers, and produce fresh creative based on what is actually generating leads.

All scripts use automation buyer language: downtime cost, OEE improvement, throughput gains, and integration timelines. Technical credibility that makes engineers stop scrolling.

The industrial automation & engineering context

Built for how industrial automation companies actually buy

Plant manager, automation engineer, or VP of Operations at a manufacturing facility with $10M-$500M revenue. Highly technical, risk-averse, and committee-driven. Evaluates 3-6 vendors over 6-18 months. Values proof of uptime, integration compatibility, and measurable throughput gains.

What industrial automation & engineering companies are up against

Highly technical products make it nearly impossible to explain value in a 30-second website visit — prospects leave before understanding your solution
Your niche audience is tiny and scattered across trade shows, LinkedIn groups, and industry forums — traditional marketing channels miss them entirely
Proving ROI of automation equipment costing $100K+ requires detailed case studies and demonstrations that static brochures cannot deliver
Competitors with slick video content look more modern and capable even when your engineering is superior — perception is winning over performance

Where video moves the needle

Product demonstration videos showing equipment in operation
YouTube technical explainers for automation engineers
Trade show booth video loops and presentations
Customer facility case study walkthroughs
Integration and commissioning process videos

Segments we work with

Robotics companiesAutomation providersIndustrial softwarePLC/SCADA vendorsMotion control manufacturers

68%

of industrial buyers watch product videos before contacting a vendor

4-6x

longer time on site when equipment pages include video demonstrations

+41%

RFQ conversion rate from pages with technical explainer videos

What's included

Video Ad Creatives built for industrial automation companies

Unlimited ad requests

No cap on how many video ads you can request per month. Each includes hook writing, script, edit, captions, and platform-specific format versions for LinkedIn and YouTube.

Bi-weekly creative refresh

We review your ad performance data every 2 weeks and produce new creatives based on what generates leads. Your team gets fresh ads without writing briefs from scratch.

Automation-specific messaging

Downtime cost hooks, OEE improvement angles, throughput gain frameworks — all written in the technical language that makes engineers and plant managers stop scrolling.

LinkedIn and YouTube formats

LinkedIn feed video, LinkedIn Sponsored Content, YouTube pre-roll, and YouTube in-stream — formatted natively for the platforms where automation buyers research.

Learn more about Video Ad Creatives

Why this matters

Why industrial automation companies need video ad creatives

Industrial automation has a unique paid media challenge: tiny, highly technical audiences with very high deal values. You cannot spray generic video ads at a broad audience and hope for leads. Every ad must speak directly to the engineer or plant manager evaluating solutions, using the technical language they trust and the metrics they care about.

Our bi-weekly creative refresh ensures your ads never go stale in the small, concentrated feeds of your target buyers. We treat your ad account as a precision instrument — testing specific pain points, application-specific messaging, and ROI angles that resonate with committee-driven purchasing decisions. For automation companies where a single deal can be worth $200K-$2M, even modest improvements in ad performance translate to massive revenue impact.

Is this right for your industrial automation & engineering company?

We want to be upfront about who we work best with.

Right for you if:

Your automation company is spending $5K+/month on LinkedIn or YouTube ads and needs video creative that converts technical buyers
Static image ads are fatiguing and your cost per lead is climbing quarter over quarter
You want a creative partner who understands automation buyer language, not a generic ad agency
You need ads that generate RFQs and sales conversations, not just impressions

Probably not the right fit if:

You are not yet running paid ads and want to start with organic content first
You want brand awareness content rather than direct-response performance creative
Your monthly ad spend is under $3K — the creative investment may not justify the budget level
You want to manage the creative strategy yourself and just need basic video editing

Questions industrial automation companies ask

Let's talk about your industrial automation & engineering video strategy

Book a free 30-minute call. We will look at your current content and tell you which video service would move the needle most for your industrial automation & engineering business.

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Limited spots each month