Explainer Videos for Logistics Companies
Your logistics capabilities blur together with every competitor's website. A 90-second explainer video makes your operations, technology, and service levels unmistakably clear.
+44%
Qualified inquiry increase
90 sec
Full capabilities explained
2.5×
Time on page increase
14 days
Delivered from brief
The problem
Your logistics company looks identical to every other provider online
Shippers evaluating 3-5 logistics providers see the same website template: warehouse photo, services list, 'request a quote' button. Your 99.7% on-time delivery rate is invisible in that format.
Your real differentiator — your WMS platform, your specialised cold chain process, your last-mile network — gets lost in generic website copy that sounds like every competitor.
A competing 3PL has a 60-second video showing their fulfillment process from receiving to delivery. Your superior operations are invisible. They look modern and capable. You look like everyone else.
The solution
A 90-second video that breaks through the logistics commodity perception
We identify the specific capabilities that differentiate you — technology, processes, SLA performance, specialisations — and build the entire video around proving those to shippers visually.
Clean 2D animation with supply chain flow diagrams, SLA performance graphics, and process visualisations matched to your brand. Professional voiceover. The result positions you as a premium provider.
Delivered in 14 business days: discovery, script, storyboard, animation, voiceover, final render. Includes a 30-second cut for trade show displays and LinkedIn advertising.
What's included
Explainer Videos built for logistics companies
Full-service production
Discovery call, script writing, storyboard, animation, professional voiceover, and final render — all included. Your operations team approves at each stage.
Logistics-specific storytelling
Every script highlights the specific technology, processes, SLA metrics, and specialisations that differentiate you from competing providers.
14-day turnaround
From script approval to final delivery in 14 business days. Rush delivery available for RFP response deadlines and trade show presentations.
Multi-format delivery
Full-length website video plus a 30-second cut for trade show booths, RFP responses, and LinkedIn advertising. All formats included.
Why this matters
Why logistics companies need explainer videos
Logistics is one of the most commoditised B2B industries. Every provider's website claims reliability, technology, and scalability. Shippers have no way to verify those claims until after they sign a contract and start shipping.
An explainer video changes that dynamic. In 90 seconds, you can show your receiving-to-delivery process, visualise your technology platform, display your SLA performance data, and illustrate your network coverage. Shippers can finally see the operational difference.
Animation is particularly effective for logistics because it can illustrate complex supply chain flows, technology integrations, and multi-modal processes that photography cannot capture. For providers competing for $500K-$5M+ annual contracts, a single video that increases proposal win rates pays for itself immediately.
Is this right for your logistics & supply chain company?
We want to be upfront about who we work best with.
Right for you if:
- Your logistics capabilities are genuinely differentiated but your website fails to communicate that
- Shippers consistently evaluate you alongside 4-5 other providers and you need to stand out
- You want a video for your website, RFP responses, and trade show displays
- You compete on service quality and technology, not just the lowest rate per shipment
Probably not the right fit if:
- Your logistics service is truly commodity with no operational or technological differentiation
- You want live-action footage only — this is professional 2D animation with supply chain visualisations
- You have no budget for video and want to test with a DIY approach first
- You need the video in under 7 days — our minimum is 14 business days
Case study
See how we helped a logistics & supply chain company grow
Real results from a real logistics & supply chain client — not hypothetical projections.
Read the Case StudyQuestions logistics companies ask
Other services for logistics companies
Let's talk about your logistics & supply chain video strategy
Book a free 30-minute call. We will look at your current content and tell you which video service would move the needle most for your logistics & supply chain business.
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